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Big Horn Armory and Steinel Ammunition Announce March Promotion

Purchase Big Horn Amory’s AR500 rifle or pistol and that first box of Steinel 500 Auto Max cartridges is FREE.

Cody, Wyo. (March 2019) – Big Horn Armory (BHA), makers of big-bore firearms, and Steinel Ammunition Co. are offering anyone who purchases the BHA AR500 rifle or pistol during the month of March their first box of Steinel .500 Auto Max 350 gr. JHP free.

Steinel Ammunition is known for their pursuit of perfection. During the entire production process, the Steinel team is constantly checking every step of the way, from primer seating depth to final test penetration through Type A Ordnance ballistic gelatin.

Starting with .500 S& W Magnum cartridge, BHA removed the rim of the 500 S&W straight walled casing allowing it to function reliably in a detachable box magazine. The very versatile cartridge can handle anything from small to dangerous big game and makes an excellent breaching & vehicle interdiction cartridge when used with the AR500 as a law enforcement CQC or duty rifle.

“Steinel Ammunition is the latest ammo manufacturer to produce the .500 Auto Max round*. As a way of bringing added attention to this precision ammo maker and the highly reliable and accurate ammunition they produce, we are giving away one box of their new .500 Auto Max for every AR500 rifle or pistol purchased during the month of March,” Greg Buchel, president of Big Horn Armory, said.

Big Horn Armory AR500 500 Auto Max rifle

Big Horn Armory AR500 500 Auto Max rifle

Big Horn Armory, known by big game hunters the world over for their big bore lever action rifles, introduced the AR-Style AR500 in 500 Auto Max rifle, followed by the AR500 pistol with forearm brace and pistol brace buttstock, in 2018. Big game hunters, as well as law enforcement, have embraced the adjustable gas block rifle with sales being better than expected.

Big Horn Armory AR500 500 Auto Max pistol

Big Horn Armory AR500 500 Auto Max pistol

For more on Big Horn Armory, visit or any of their social media platforms: Facebook, Instagram, YouTube or Twitter.

*Other manufacturers of the .500 Auto Max round include Buffalo Bore and Underwood.

About Big Horn Armory:

Big Horn Armory was founded in 2008 with the expressed intention of designing a Browning-type lever-action gun chambered in 500 Smith & Wesson Magnum. The Big Horn Armory Model 89, made in America, closely follows the work of John Browning with refinements courtesy of modern metallurgy and machining capabilities. The first rifles began shipping in September of 2012 and since then, BHA has added to their big bore lineup with a Model 90 Carbine in 460 S&W, the Model 90A in 454 Casull, the Model 90B in .45 Colt, the Model 89A in 500 Linebaugh and the Model 89B in .475 Linebaugh. In 2017, Big Horn Armory took a departure from its lever-action series and developed the AR500 Auto Max, the most powerful short-range, semi-auto based on an AR .308 platform.

About Steinel Ammunition Co.:

Steinel Ammunition Co. is a premium manufacturer of self-defense, hunting, and target ammunition. While other manufacturers may have a specific product line designated as “match” or “premium,” at Steinel—premium ammunition is all we do. We stand by our products 100 percent with a Satisfaction Guarantee return policy.