SOUSA™ Optics, formerly Sun Optics USA, will be announcing new products and incentives through their partnership with Laura Burgess Marketing (LBM), an industry PR company.
Fort Worth, Texas (October 2021) – SOUSA™ Optics, American designers of precision aiming devices and firearms accessories, announce Laura Burgess Marketing has signed on for public and writer relations, as well as marketing the newly branded company, formerly Sun Optics USA.
SOUSA Optics produces a variety of optics including red dots and rifle scopes. The RAID™ red dots and RAID micro take traditional red dot features up to a whole new level with lightweight cast aluminum housings, a super-sharp 2moa dot bright enough to see in any environment, and yet small enough to provide continuous, consistent accuracy. The recently introduced Mantis™ 1-6×24 optic allows the user the option for fast, close setup or employing the BDC reticle to take it up to x6 distance. The Mantis is an outstanding performer for 3-gunners, sport shooters, and professionals demanding superior quality and performance.
“SOUSA stands for Sun Optics USA, and for years, Sun Optics products were the go-to for affordable, quality sights for the average firearms enthusiast,” Jack Biegel, president of SOUSA Optics, said. “With the new SOUSA branding objectives, we want our audience to know SOUSA products are designed here in the US and build on the latest optic technologies incorporating state-of-the-art materials and machining. Our goal is to let our customers know you are still getting an affordable sight with the backing of our great customer service. The sight itself is expertly designed and manufactured to provide crystal clear, highly accurate sighting, all while withstanding years of use, whether it is on the range, the competition field, or on a defensive firearm.”
“LBM will work with the SOUSA team to convey the restructuring of the brand and help educate customers on the inherent quality built into every sight,” Laura Burgess, president of LBM, added. “We look forward to working with the media in the firearms and airsoft industries and help grow the brand’s reputation.”
About SOUSA™ Optics:
SOUSA™ Optics, formerly Sun Optics USA, designs and makes precision aiming devices and firearms accessories for the most demanding shooters and outdoor enthusiasts. Throughout the research, design, manufacturing, quality control, and testing processes, we pride ourselves on attention to detail and unrelenting standards.
We bring the very best to the shooting community at an affordable price and we stand behind our product with our ASW™ Absolute Satisfaction Warranty™. If you experience any issues with a product that we make we will repair or replace it at no cost to you. We don’t need a box, receipt, or a reason for the failure. No matter what happens to your SOUSA™ product, we will take care of it… period.
About Laura Burgess Marketing:
Laura Burgess Marketing provides public relations and marketing communications to companies within the law enforcement, tactical, military, shooting sports, and outdoor markets. Laura Burgess, an industry veteran, and staff have over 40 years of combined experience in PR, marketing, social media, and content development. Laura Burgess Marketing’s current client list includes Adept Armor, Andro Corp. Industries, Big Horn Armory, Cimarron Firearms Company, CMC Triggers, GALLS, Innovative Forensic Investigations, MasterPiece Arms Inc., SENTRY Tactical, and Tasmanian Tiger®. Laura Burgess Marketing is headquartered in Saint Augustine, Florida.